Adapting the ways we live and work through design
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GrowNYC

Developing a brand identity for New York’s most established environmental non-profit.

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In partnership with Rule No. 1

Symbol for a circular vision

Symbol for a circular vision

AKA: “The tilted G.” The symbol is an imperfect circle representing our collective commitment to a circular lifestyle: reuse, refresh, renew, recycle, and reinvigorate our city—to participate and contribute so that every person can flourish.

A variable logo system

A variable logo system

Jumble  / Block / Stack / Symbol

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Digital meets Analog

Digital meets Analog

Design that works for both digital media and printed flyers.

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Special signage for unique locations

Special signage for unique locations

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